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GivingDNA Did You Know

Did you know GivingDNA can help in a BIG way during the Giving Season?

September 27, 2023

Did you know GivingDNA can help you more than ever as we approach the season of giving? By both identifying unknown opportunities in your donor file along with supporting any of your key goals for this very important time of year, GivingDNA is a fantastic resource to help you exceed your goals.

As you know, GivingDNA helps fundraisers no matter the time of year, but as we approach the year-end giving period, the insights it provides are more important than ever. Here are just a few key segments GivingDNA makes easy to identify and take action on:

  • LYBNTs (donor who gave last year but not this year)
  • Giving Tuesday influencers
  • Likely Upgrade candidates
  • Philanthropic Non-donors (non-donors in your database actively giving elsewhere)
  • Likely Crypto owners

Watch this video to see how you can easily create and save these segments!

If you're interested in learning more, reach out to your success manager today or contact us at support@givingdna.com

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